Marketing Specialist – Social Media & Content

About the role

We are looking for a motivated Marketing Specialist to lead our social media presence and create engaging content across multiple platforms. The role focuses on paid advertising, search engine optimization, and overall content management to boost brand visibility and drive audience interaction.

Key responsibilities

• Design, build, and maintain social media profiles on Facebook, Instagram, and XHS.
• Create, review, edit, and update content for all company social channels.
• Plan and execute paid advertising campaigns to reach target audiences.
• Conduct SEO activities to improve organic search rankings.
• Perform market research and provide analytical insights for strategic decisions.

Required profile

• Bachelor's degree or higher in Marketing or a related field.
• At least one year of professional experience in marketing.
• Strong written communication and copywriting abilities.

Required skills

• Paid Advertising
• SEO
• Content Management